Portfolio Details

Project information

  • Category: Data Analysis
  • Client: Cyclistic
  • Project date: 01 March, 2023
  • Project URL: Download PDF

Cyclistic Bike Share Analysis

This project involved a comprehensive analysis of bike-sharing usage patterns to improve service distribution and marketing strategies for Cyclistic, a leading bike-share company. Utilizing data collected from multiple city-wide stations, the analysis focused on identifying peak usage times, user demographics, and common route patterns. The insights derived were instrumental in optimizing bike fleet allocations and promotional strategies, significantly enhancing Cyclistic's operational efficiency and customer satisfaction. This project showcased my ability to translate complex datasets into actionable business strategies, driving tangible improvements in service delivery and market reach.